AI Insights · Timothy · October 2022
Top 5 Beauty Retail Apps on Android in UAE - Q3 2022
Explore the performance trends of the top 5 beauty retail apps on Android in the UAE during Q3 2022, based on data from Sensor Tower.
The third quarter of 2022 saw varying performance trends among the top 5 beauty retail apps on the Android platform in the United Arab Emirates. Here’s a closer look at their weekly downloads, revenue, and active user metrics.
Bath&BodyWorks from M.H. Alshaya Co. W.L.L. had an interesting quarter. Weekly downloads fluctuated, starting with 1.9K in late June, dipping to 288 in early August, and then peaking at 3.1K in the final week of September. Active users followed a similar pattern, starting from 6.5K, dipping to 3.7K in early August, and rising to 8K by the end of September.
Sephora UAE: Beauty, Makeup by SEPHORA saw a steady decline in weekly downloads throughout the quarter, starting at 990 and dropping to 389 by the end of September. However, active users remained relatively stable, fluctuating between 6.3K and 7.7K, indicating consistent user engagement despite fewer new downloads.
Nykaa - Beauty Shopping App from Nykaa.com had a modest performance. Weekly downloads were stable but low, starting at 134 and ending at 155. The active user base showed slight growth, starting from 2.6K and reaching 2.9K by the end of the quarter.
العربية للعود | Arabian Oud by ArabianOud had a steady but low download rate, with weekly downloads ranging from 126 to 296. Active users, however, showed a gradual increase, starting from 882 in late June and reaching 1.1K by the end of September, indicating a growing user base.
Nessa from Apps Integra Technologies demonstrated a stable download rate with slight fluctuations, starting at 106 and peaking at 210 in early September. Unfortunately, no active user data was available for this app.
These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower's website.